Online bingo sites are competing with each other to claim sponsorship of some of the top TV shows around, and ITV seems to be their main target.

Emmerdale is one of the top shows on ITV and for a year now they’ve been sponsored by Tombola, but this week that all changed and it was Bet365 Bingo who appeared on our screens before the famous soap.

Not that it makes much difference to the viewer, but to these sites they clearly put great importance on the level of TV coverage their brand gets. It would be interesting to see if the change in sponsorship had any effect on each of these sites in the near future.

Would Tombola experience a loss in players and Bet365 Bingo a gain? You would expect so, but perhaps TV advertising isn’t all it’s cracked up to be.

A recent survey showed that while TV advertising is good for raising brand awareness and trust, it is online advertising that is more rewarding in terms of generating new players.

This makes sense as it only takes one click and you are there, whereas when watching the TV you have to then go and turn your computer on and remember the name of the website you just saw.

You are playing on a website, against other players, but you do not see them and you certainly do not see any balls coming out of a machine. When you are down the club, you can see the players, the caller, the balls. When someone wins, you are disappointed, but you know it is all above board.

But when it’s online, you don’t see these things and you start coming up with all sorts of conspiracy theories about robot players and games being fixed for them to win over genuine players.

However, when we have spoken to industry figures at gaming conferences, they all agree that this perception is simply not true, but impossible to shake off.

Bingo is gambling like any other form of betting, but there is a simple way to increase your chances of winning, and that is to buy more tickets than anyone else.

What we advise is sticking to bingo sites, or bingo rooms on a site where the amount of tickets any one player can purchase is fixed. This way, you avoid those big spenders who buy more than half of the tickets in the game and win more often because of it.

We would also advise players to stick to a budget and do not go over it. All too often we see posts from players complaining of a site being fixed, which say “I spent £1,000 at Site X and only won once.”

If you are spending that much money on online bingo then you really need to be playing smarter, or playing less often.

Last year we approached a number of online bingo software providers, posing as bingo site managers, looking to get hold of software that would allow them to fix the games to their own ends. However, not one of the software providers said their software would allow us to do this. It was not just unethical, but impossible and also against the law.

The ultimate truth is that online bingo sites are not fixed, but the perception that they are will never go away. This is simply because people are sore losers, and will always blame others first for their losses, rather than at themselves.

No matter what site you run, from a real money to a free bingo site, this complaint arises. It is particularly ridiculous at the free sites, which have no cash at all to win, but still players who suffer from a run of bad luck instantly accuse the site of being fixed in some way.

Although there are hundreds of bingo sites out there, they all use roughly the same set of bingo software provided by a small handful of companies. We’ve spoken to these software providers and asked them if we bought their software is there any way we could fix it for certain players (i.e. bots / fake accounts) to win.

They told us categorically no, it is impossible and not to mention unlawful. However, you’ll never get unlucky players to believe that.

This is probably why online bingo commentators and operators are laughing at the latest parody video from ShoutBingo.com which mashes up the same winners phenomenon with clips from the film, Downfall, which is about the final days of Adolf Hitler.

Check it out for yourself. It certainly hammers my point home about same winners, if in a slightly more amusing manner.

One of the hottest promotions on their books right now has to be their Two Lucky Numbers promotions that stand to win you a massive 500,000 bonus! Tea Time Bingo have a handy little blog that fans of the site will be more than familiar with, and this is where they will feature their 2 lucky numbers of the day. If you are lucky enough to win bingo on these little numbers, that massive 500,000 bonus is as good as yours! It’s not just bingo bonuses up for grabs, there is a massive progressive jackpot – currently standing at over £3,000 – available in their 90 Linked Room and the cards cost just 10p! A progressive of £750 plus is available at the moment in the 90 Ball Dosh Lounge, whilst fans of 80 Ball Bingo can get their fix in the 80 Ball Linked Room and maybe even grab a progressive of £600 plus whilst they’re at it!

To reap the benefits of this fab online bingo site, you have to be a member, but don’t let that put you off! You will receive an excellent £15 absolutely free – no deposit bingo bonus – to have a nosey around the site and see what it has to offer. Who knows, you may even win a little something using that free money! When you do love it enough to deposit, a 200% welcome bonus will triple whatever you choose to fund your account with and you can then take full advantage of the huge amount of promotions and offers here at Tea Time Bingo!

According to Shout Bingo, the site will be looking to tempt players with 900% in cash match bonuses on the first three deposits.

The article goes on to say that the site is not affiliated with the Roger Hargreaves characters, Mr Men and Little Miss, which is just as well considering it is a gambling site and these well loved characters are associated with children.

Subsequent to lengthy analysis of the details of the large amounts of winners at Gala online over a large period of time, they’ve put together details of which is the luckiest name, where lucky individuals would most likely live, what age they are and even their star sign.

Since Gala Bingo first launched its bingo offering online in 2006 they’ve sold in excess of 6 billion bingo books and distributed in excess of £69 million in prize money. These are enormous numbers and prove the brilliant results possible from a successful brand.

The analysis showed that five of the names with the most luck are Susan, Julie, Linda, Karen and Margaret. Men do not get a look in in that list, but that is more likely due to the fact that, proportionally speaking, lot’s more women than men will play regularly at this site or any other internet bingo site. This would of course understandably end up with the women being more successful than their male competitors. However, as more men come to to the joys of online bingo these lucky names may soon be very different.

Gala Bingo also states that a further aspect relating to whether Lady Luck smiles on you as being the year you were born.

The luckiest years were 1971, 1963, 1962, 1965 and 1961. This is another result that could see changes in the coming years as online bingo loses its outdated reputation and bingo players become younger .

This move could be aided by the strongly social elements of many new bingo sites such as WonderBingo and BingoCams, which perhaps might not appeal to the more mature participant, but will certainly engage the younger visitors.

You should not be discouraged if your name or date of birth doesn’t crop up in these statistics. It is perceived that people that perceive themselves to be lucky will probably take a great deal more risks, may wager more and be more confident where odds are involved and, in effect, create their own good luck.

Bingo World originally reported this article.

Bingo games on Facebook are now enjoyed by millions of active players each month, with the likes of Bingo Blitz and Bingo Island having almost a million members alone.

Unlike traditional bingo sites, Facebook bingo games are not restricted by gambling laws and can be enjoyed by people in many different countries all at the same time – something which had been prevented for the last few years following the tightening of online gambling laws in the united States.

Voting for the award will remain open throughout July, with the winner likely to be announced in the first few weeks of August.

The mini adverts feature at the start and end of the Emmerdale TV programme and at the start and conclusion of each and every advertising break in the show also.

The lucky Tombola players chosen to participate travelled to the Cornish Riviera to make the films and did activities from sandcastle building to quad biking, from making pasties to abseiling and fishing. All this was shot like a reality show.

There is a sequence of 21 varied short films with clips from the events performed and every person that participated will feature as the main character for a few seconds each. These specific ads will run for approx twelve months and since the sponsorship includes all Emmerdale broadcasts spanning all the ITV channels, all online sponsorship of the show and a lot more that is a lot of screen time for every person and tombola bingo.

Dawn-Elizabeth Howe, Head of Marketing at Tombola, states:

“These ads have the same creative format as the previous ads on the Emmerdale show. We had great feedback as the warmth and fun the players had together comes across brilliantly in the final bumpers and it really reflects what tombola is all about. So when we decided to produce new ads we knew we wanted to repeat much of the existing look and feel.”

This well-established online bingo site now features new bingo rooms and gives away fantastic prizes including iPads and recently awarded a player with a brand new Nintendo 3DS.

As part of the re-launch new players are embraced on Jackpot Bingo with a one pound sign up bonus to get started. After, any person that makes a deposit can obtain a tremendous 25 pounds 100% free bingo bonus off a deposit of just 10 pounds. Head over there now to see exactly what all the fuss is about.

A further bingo game to open it’s doors recently is BingoBingo.co.uk – so good they named it twice!

BingoBingo.co.uk makes use of the newest bingo computer software produced by Parlay, & all brand new sign ups can bag themselves an immediate five pounds no deposit bonus. It isn’t necessary to deposit cash, just signup, and begin winning!

As well as amazing bingo games, Bingo Bingo has got a huge variety of online slot games and promotional giveaways every single day.

Bingo is a game of chance.  Is there a way of increasing your chances of winning?  You can always try so here are a few luck enhancing tips to help you become a winner!

Try to avoid overcrowded games. If there are fewer players than your chance of winning will increase.  This may mean the jackpot is slightly smaller as they usually consist of a percentage of the overall profit generated by the game.

Play as many cards as you can at any one time.  The more cards you have, the more likely it is that you will win the jackpot.

Chat away in Chat rooms.  Usually chat room hosts will award extra bonuses in the chat rooms for active players. All you have to do is chat away and participate in the games to collect the chat master bonuses.  You may also be able to get hold of more advice and tips from your fellow players.

If you are looking for a big prize then games with a ticket price over 15p usually contain larger prizes.

Increase your deposit amount. Make sure you don’t miss out on great deposit promotions.  Lots of bingo providers offer huge sign up bonus and deposit bonuses so make sure you get a great deal.

Big jackpots are usually won between 8-11pm Friday and Saturday nights so why not put a date in your diary and see if this time is lucky for you too.

Don’t feel like you have to play with the cards you get.  If you get a bad feeling about them and you want to change for another card then most online sites give you the option to do so.

If you do win one of the jackpots, it’s beneficial to be playing at an online bingo hall that allows you to collect your winnings promptly, without hassle.

Use bingo sites that are well known or you have read good reviews about.  This will reduce the risk of disappointment.  You can check out bingo reviews at Expert Bingo which provides expert guidance and a comprehensive overview of the online bingo marketplace www.expertbingo.co.uk

But remember it’s a game.  A game of chance so the most important thing is you have fun!

Stacey Beattie
www.expertbingo.co.uk
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